Extended Producer Responsibility (EPR) is a concept where manufacturers of certain products are responsible for their products even after their useful life has ended. This means that they are responsible for managing and disposing of their products in an environmentally sustainable manner. The idea behind EPR is to encourage manufacturers to adopt environmentally friendly design practices, reduce the use of harmful materials in their products, and promote the reuse and recycling of their products.

In India, EPR was introduced as an important feature in the e-Waste (Management and Handling) Rules, 2011. These rules mandate that producers of electronic products such as computers, televisions, and mobile phones are responsible for collecting and disposing of their products in an environmentally friendly manner. The producers are also required to submit an annual report on their compliance with the rules. The EPR provision in the e-Waste Rules is intended to encourage the producers to design products that are easy to reuse, recycle, or dispose of, and to minimize the use of hazardous materials in their products.